Forteriti helps online casinos optimize bonus spend and increase incremental profit through intelligent segmentation and uplift analytics. We combine technology, analytics, and creativity to turn ideas into measurable results that drive your business forward.
Stop Wasting Bonus Budget
Smart Bonus Optimization
for Online Casinos
Trustly
No player PII required
Launch in days, not months
Compatible with
SoftSwiss
EveryMatrix
Pragmatic Play
Evolution
Brite
Rest API
CSV Import
API or CSV integration
Launch in days
No player PII required
Most casino bonuses lose money
CRM Spam
Mass campaigns burn budget without personalization.
Bonus abuse
Abusers exploit campaigns with no detection logic.
No uplift measurement
VIPs and low-value players receive the same offers.
Generic bonuses
Visual communication takes place through pictures, graphs and charts, as well as through signs, signals, and symbols. It may be used either independently or as an adjunct to other methods.
CRM Optimization
Turn player behavior into smarter campaigns and higher engagement.
Bonus Optimization
Detect inefficient bonus spending and protect your profit margins.
Bonus Abuse Prevention
Reduce bonus waste and maximize promotional ROI with data-driven optimization.
Increase player lifetime value through personalized bonus strategies.
Player Retention
Solutions
Bonus Optimization Engine
Reduce bonus waste and improve ROI.
AI Recommendations
Measure real incremental profit, not just deposits.
Uplift Analytics
Automatically identify bonus adjustments that increase profit.
Understand which players need which incentives.
Player Segmentation
Product
Smart Bonus Optimization Platform
Forteriti helps casino teams optimize bonuses using player behavior, uplift analytics, and intelligent recommendations.
\[ Uplift =\\\frac{Profit_{test} - Profit_{control}}{Profit_{control}} \]
Measure
incremental uplift
incremental uplift
Optimize
bonus rules
bonus rules
Connect your casino data via API or CSV. Forteriti turns player activity and bonus data into actionable insights for smarter, more profitable promotions.
Examples:
• cashback instead of free spins
• reduce bonus for abusers
• reactivation bonuses for churn-risk users
• cashback instead of free spins
• reduce bonus for abusers
• reactivation bonuses for churn-risk users
Import player activity
via API or CSV
via API or CSV
How Forteriti works
• Churned
• Bonus abusers
• VIP
• Bonus abusers
• VIP
• New
• Active
• At-risk
• Active
• At-risk
Segment players
automatically
automatically
Profit-first analytics
❌ Deposits
❌ Clicks
❌ Bonus Redemptions
✅ Incremental Profit
❌ Clicks
❌ Bonus Redemptions
✅ Incremental Profit
\[ Incremental Profit = \\ΔGGR − Bonus Cost \]
Most bonus systems tell you what players did. Forteriti tells you what made you money. Every recommendation is measured by incremental profit after bonus costs, so you invest in bonuses that actually increase NGR instead of inflating vanity metrics.
One-click optimization
Forteriti automatically suggests bonus adjustments based on player behavior and expected uplift.
🟢 Increase reload bonus from 10% → 15%
Segment: Dormant players (30-60 days inactive)
Why?
Expected uplift: +8%
Estimated monthly savings: $27,000
Segment: Dormant players (30-60 days inactive)
Why?
- High responsiveness to bonus offers
- Elevated churn risk
- Positive historical ROI
Expected uplift: +8%
Estimated monthly savings: $27,000
🟢 Reduce cashback from 15% → 10%
Segment: Low-risk VIPs
Why?
Expected uplift: +12%
Estimated monthly savings: $18,400
Segment: Low-risk VIPs
Why?
- Players deposit even without bonuses
- Predicted churn risk: low
- Bonus dependency: low
Expected uplift: +12%
Estimated monthly savings: $18,400
↑ Bonus ROI
Maximize profit per bonus dollar spent.
↓ Bonus Waste
Allocate bonuses where they create incremental value.
↑ NGR
Identify players who don't require incentives.
Increase engagement with personalized offers.
↑ Retention
What operators optimize with Forteriti
REST API
Integrates seamlessly with your current casino CRM without disrupting existing workflows.
Works with existing CRM systems
Automate data transfers with secure API integration for real-time bonus performance analysis.
Import historical player, bonus, and revenue data in minutes using simple CSV files. Increase engagement with personalized offers.
CSV upload
Integrations
No Player PII Required
Validate every strategy
Run controlled A/B experiments and measure uplift before rolling out bonus changes across your player base.
Optimize bonus ROI
Identify which promotions increase profitability—and eliminate offers that only increase bonus costs.
Understand every player segment
Compare VIP, High Potential, At Risk, and Bonus Abusers to allocate bonuses where they create the greatest impact.
Measure true incremental profit
Move beyond deposit volume and track the actual business value generated by every bonus campaign.
Gain complete visibility into bonus effectiveness, player behavior, and incremental profit through a single AI-powered dashboard.
Measure real business impact with uplift analytics, monitor ROI across player segments, and validate every bonus strategy using controlled experiments.
Measure real business impact with uplift analytics, monitor ROI across player segments, and validate every bonus strategy using controlled experiments.
AI-powered bonus analytics dashboard
Pricing
Starter
$500/mo
- Player segmentation based on bonus profitability
- Bonus performance analytics and reporting
- Basic bonus optimization recommendations
- CSV data upload
- Monthly performance review
- Email support
Best for operators issuing up to $50,000 in monthly bonuses.
Perfect for small and growing operators looking to improve bonus efficiency without changing existing workflows.
Growth
$1500/mo
- Everything in Starter
- Advanced player segmentation
- Automated bonus recommendations
- REST API integration
- CRM workflow integration
- Custom dashboards and reporting
- Dedicated success manager
- Priority support
Best for operators issuing up to $250,000 in monthly bonuses.
Designed for established casinos that want to scale CRM performance and maximize bonus ROI.
Performance
- Everything in Growth
- Fully customized optimization strategy
- Dedicated onboarding and consulting
- Custom integrations and data models
- Continuous experimentation and optimization
- Quarterly business reviews
- Shared success model based on achieved uplift
Ideal for enterprise operators seeking maximum retention, profitability, and marketing efficiency.
A partnership model for high-volume operators focused on measurable business outcomes.
No player PII required. Integrates via CSV or API. Setup typically takes less than one week.
Uplift = Incremental Net Gaming Revenue (NGR) generated by optimized bonus allocation compared to a predefined baseline or control group.
ROI Calculator
18% Bonus cost reduction
Reduced promotional spend by eliminating bonuses for players unlikely to change behavior.
Case studies
Focused incentives on players with the highest incremental revenue potential.
24% ROI increase
Improved player retention through targeted and data-driven bonus allocation.
11% Retention growth
Blog
About Forteriti
Forteriti is a smart bonus optimization platform built specifically for online casinos. We help operators increase incremental profit by improving bonus efficiency through intelligent recommendations, player segmentation, and uplift analytics.
Unlike traditional reporting tools, Forteriti measures the real business impact of every bonus. Instead of focusing on deposits or redemption rates, the platform evaluates incremental NGR, retention, ROI, and long-term player value.
The platform integrates with existing CRM systems through API or CSV, requires no player PII, and can be launched within days.
Unlike traditional reporting tools, Forteriti measures the real business impact of every bonus. Instead of focusing on deposits or redemption rates, the platform evaluates incremental NGR, retention, ROI, and long-term player value.
The platform integrates with existing CRM systems through API or CSV, requires no player PII, and can be launched within days.
Ready to optimize your bonus strategy?
Tell us about your casino and we'll show how Forteriti can increase incremental profit without increasing bonus spend.
No spam. We'll reply within one business day.
Prefer to reach out directly?
FAQ
How long does integration take?
Usually less than 7 days.
Usually less than 7 days.
Do you require personal player data?
No. Forteriti works with anonymized player IDs.
No. Forteriti works with anonymized player IDs.
Do you use AI?
Forteriti combines rule-based optimization and predictive analytics.
Forteriti combines rule-based optimization and predictive analytics.
How is uplift measured?
Forteriti compares optimized campaigns against control groups to calculate incremental business impact.
Forteriti compares optimized campaigns against control groups to calculate incremental business impact.
What data does Forteriti use to determine the most effective bonus for each player?
Forteriti analyzes player behavior, transaction history, and engagement patterns to estimate the incremental value that a bonus can generate. Instead of relying on fixed segmentation rules, the platform evaluates how different bonus offers are likely to influence future deposits, wagering activity, retention, and net gaming revenue for each individual player.
The minimal dataset required includes:
user_id — unique player identifier
deposit history — amounts, frequency, and recency of deposits
bets and wins — wagering activity and outcomes
bonus history — bonuses granted, redeemed, and their impact on player behavior
Additional data such as session activity, game preferences, and CRM engagement can further improve prediction accuracy and bonus optimization performance.
Forteriti analyzes player behavior, transaction history, and engagement patterns to estimate the incremental value that a bonus can generate. Instead of relying on fixed segmentation rules, the platform evaluates how different bonus offers are likely to influence future deposits, wagering activity, retention, and net gaming revenue for each individual player.
The minimal dataset required includes:
user_id — unique player identifier
deposit history — amounts, frequency, and recency of deposits
bets and wins — wagering activity and outcomes
bonus history — bonuses granted, redeemed, and their impact on player behavior
Additional data such as session activity, game preferences, and CRM engagement can further improve prediction accuracy and bonus optimization performance.
Does Forteriti replace our CRM?
No. Forteriti complements existing CRM and retention workflows.
No. Forteriti complements existing CRM and retention workflows.